Mall Galleria presented a genuine Black Friday and a scary Halloween event in one
Both Burgas and Stara Zagora witnessed an unparalleled hunger for discount shopping and terrifying emotions
This 31 October was a memorable day for both Burgas and Stara Zagora citizens. Promoters dressed as wolves and deers had invited random people to join the first of its kind Black Friday hosted by Mall Galleria. Parallel to that, Mall Galleria\'s management in close cooperation with both Municipalities organized a display hall in the shopping centres, where the talented kids of Burgas and Stara Zagora had to decorate a scary labyrinth on a given topic.
The result was amazing: overcrowded malls, eager shoppers, horrifying creatures, proud parents and teachers and a great festive program till midnight. Scary contest for most ingenious Halloween costume and a DJ party were just part of the fun that Mall Galleria had prepared for its younger friends. And what a scary labyrinth there was in each shopping centre thanks to the teamwork of students and mentors of 10 schools in each city. Screams, terrified faces and even tears were the most common scene upon exiting the scary premise.
Later on champagne, live classical music and sophisticated flashmob choreography gave a new push to the discount shopping. The prolonged working time on 31 October turned out to be insufficient for all shopaholics who had come to make the bargains of the season with more than 70% participating brands, inclusive of all international fashion giants, and up to 50% discounts on new collections! There was more - at midnight sharp two lucky shoppers went home with the exclusive iPhone 6.
Due to unprecedented interest Mall Galleria management together with the participating brands decided to prolong Black Friday and have the discounts valid over the weekend too.